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Assorted EH Registration Drivers

At Everyday Health we’re very focused on increasing registrations for newsletters, health tools, social channels and premium subscription products, as well as including opportunities for client lead generation.  Funnels are one tool in the arsenal, but it also falls to Marketing to create other compelling solutions that can be implemented strategically in editorial context across many sites on our network — whether it’s implementation of a signup widget in a slideshow, a well-timed overlay promo form, or modified article templates that play with the mix of marketing and editorial messaging.

Responsibilities:  Creative Direction, UX, Design, Copywriting